Coming in 2022: Winchester's Shoot United

Shoot United, brought to you by Winchester, is a revolutionary initiative to get more Americans outdoors and shooting.

posted on December 1, 2021

Last year, more than 60 million Americans participated in the shooting sports, many for the first time. More and more new gun owners are joining our ranks every day, and nearly half of those new gun owners are women. That's no surprise to the experts at Winchester Ammunition, who have been enlisting the expertise of women who hunt and shoot for a long time. Now Winchester is introducing a new resource for those new gun owners. It's called Shoot United ... and it's just a little bit different from the rest.

Shoot United isn't a company; it's an initiative designed to welcome all Americans to the shooting sports. Starting next year and running throughout 2023, Shoot United will share interesting and engaging information through mainstream media and its own digital and social platforms. Readers, viewers and listeners can expect everything, from easy-to-follow how-to advice, to compelling stories about how all of these new shooters got involved.

Shoot United isn't just about engaging digitally. In addition, in-person grassroots events will be coordinated throughout the United States for people to join, with the mission to drive awareness and introduce new participants to the shooting sports. Would you like to learn more? The momentum is already gathering at ShootUnited.com.

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