New for 2023: Browning Silver Series Ammunition

Whether you call it a "silver bullet" or not, it's purpose-built for big-game hunting.

posted on February 2, 2023

Every January, firearms and gear manufacturers from around the world unveil their New Year's resolutions in the form of new guns, ammunition and gear. Just so, every January millions of Americans resolve to lose weight in the new year. Not Browning Ammunition, though; it's pretty clear that the storied ammo manufacturer resolved to gain weight ... and it's looking great. It's called the Silver Series, and it was purpose-built for big-game hunting with heavy bullet weights.

The "heaviness" in question is, of course, the grain weight of Browning's Silver Series. The soft-nosed ammunition was designed to deliver as much impact downrange (meaning, in the animal) as possible for a quick, ethical harvest. Browning stops short of calling the Silver Series a "silver bullet," but hunters everywhere may start thinking of it that way. Whether you're after deer, elk, bear, moose or any other big and/or dangerous game, Browning's got the downrange performance covered. The rest is up to you!

Available in .243 Win., .270 Win., .30-06 Spfld. and .30-30 Win. with more to come. MSRPs depend upon caliber chosen; for more info, visit


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