Shotshell Sales Sensation: Winchester Boosts Scholastic Clay Target Program

The next great woman clays shooter is out there--Winchester and SCTP are here to help her grow.

by posted on July 14, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Winchester Sctp Lede
Courtesy Facebook.com/WinchesterOfficial

Winchester Ammunition and the Scholastic Clay Target Program (SCTP) know that the future of the shooting sports and the Second Amendment lies in the hands of the next generation, and that the next Kim Rhode is out there somewhere waiting to discover the joys of clay target shooting. It's only natural, then, that the two are working together to ensure that today's scholastic shooting teams have all the resources they need. Today, we've learned that Winchester and SCTP are coming out with some cool, collectible new branded shotshell boxes to help support that next Olympian...as well as the millions of Americans who will enjoy the shooting sports for a lifetime.

Winchester is one of the most recognizable names in the world of guns, but have you heard of the SCTP? Part of the Scholastic Shooting Sports Foundation (SSSF), SCTP is an educational-athletic organization that introduces juniors to the shooting sports by providing, promoting and perpetuating opportunities to safely and enjoyably participate and compete in a high-quality, team-based sport led by trained adult coaches focused on enhancing the personal growth and development of their athletes.

As the official ammunition of the SCTP, Winchester's unwavering support of the program has now taken the next logical step by displaying the organization’s logo on its famous Winchester Super-Target shotshell packages. These new shotshell boxes are shipping to dealers at the time of this writing, and should be available nationwide at your favorite gun or sporting-goods store shortly. 

“We want more people to learn what SCTP has to offer, and this is one way to get our brand exposed to more people,” said Tom Wondrash, SCTP national executive director. “We’re really proud of what the SCTP and SSSF organizations have been able to accomplish, and every year we see exponential growth in the number of teams and participants. We really couldn’t do it without the support of brands like Winchester.”

“This is an opportunity to keep the SCTP organization in front of millions of our customers across the United States and build interest for their mission in support of the youth shooting sports,” said Matt Campbell, vice president of sales and marketing for Winchester Ammunition.

Would you like to know more about how Winchester supports the shooting sports and the next generation of women shooters? Check out their blog at winchester.com/en/blog!

Latest

Marcus Range 18 Shooterstent
Marcus Range 18 Shooterstent

New Gear 2026: Range Products and Training Tools

One of the most fun aspects of SHOT Show is the section where some of the most useful and innovative products for a day on the range are on display. Check out just a few of the hundreds we came across.

Houston Safari Club Foundation Supports Hunter Education

Since 1949, NRA's Hunter Education model has reached millions worldwide, including in all 50 states, Canada, Mexico and several other countries. Here's how it works.

How the Seasons Affect Your Concealed Carry

Your CCW system might change with the seasons in two primary ways.

New Gear 2026: Concealed Carry, Holsters and Self-Defense

Take a peek at a few of the newly discovered, newly released, and possible future products we came across at the 2026 SHOT Show.

New Guns 2026: Benelli 828U SuperSport A.I. Over-Under Shotgun

The new platform has delivered tighter shot strings and patterns with up to 50 percent deeper penetration and increased velocity compared to conventional shotgun barrels.

5 External Factors That Affect a Firearm’s Performance

Even the best rifle and scope combination is no match for Mother Nature. Here are ways to deal with each challenge.

Women's Interests



Get the best of NRA Women delivered to your inbox.