Winchester Launches “Introduction to Ammunition—Ammo 101” Series

The four-part series includes custom illustrations and information in rifle, pistol, rimfire and shotshell ammunition. 

by posted on September 22, 2022
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Winchester Ammo 101 Lede

If you are an NRA Certified Instructor in any of the firearm disciplines—pistol, rifle or shotgun—you will no doubt welcome this free educational resource material being offered by Winchester Ammunition. Just launched, “Introduction to Ammunition—Ammo 101” is a four-part series that includes custom illustrations and information in each of the disciplines. Imagine how useful this illustrative teaching tool will be!

“The basics of ammunition, that is what we want to deliver with the Ammo 101 series,” said Matt Campbell, vice president of sales and marketing. “With millions of people across the United States starting their journey in the shooting sports as new firearm owners, providing easy-to-understand information on ammunition types is one way we can help educate our customers.”

The Ammo 101 series provides a basic overview of shotshell, center-fire rifle, center-fire pistol, and rimfire ammunition, showcasing ammunition construction, components, calibers and common usage.

The Ammo 101 resource is free to download and is especially valuable for the thousands of shooting ranges and instructors nationwide who are introducing new entrants to the shooting sports and hunting. It is available as a free download at Winchesters.mediaassets.com (click on "Sell Sheets").

Instructors can incorporate this into their training presentations, use as a handout or have it printed locally. For custom posters, metal signage, or questions on printing and sizing, Winchester does offer a printing resource available through REPCO Solutions.

Latest

Savage Arms Model 110 Accufit V2 Ultralite Pro
Savage Arms Model 110 Accufit V2 Ultralite Pro

New Guns 2026: Savage Arms Model 110 AccuFit V2 Rifle

The new chapter of this iconic platform features 16 purpose-built models and spans hundreds of new SKUs, including new cartridge offerings and left-hand models.

The Armed Citizen® January 16, 2026

Smile, Mr. Robber! You're on camera—and you're about to be confronted by an armed woman.

New Guns 2026: Beretta 694 Black DLC Shotgun

The new shotgun is an upgraded, modernized version of one of the most trusted shotguns in the clay-shooting world.

New Guns 2026: Smith & Wesson M&P Metal HD Series

The two new pistols are the M&P9 M2.0 Metal HD and Competitor HD, with purpose-based designs right out of the box.

4 Internal Factors that Affect a Firearm’s Performance

Want maximum output from your firearm? Follow these tips to ensure your gun is a keeper.

ScentLok's Ridge Series for Women

ScentLok says it has combined all the favorite features from the men's line with a fit that is proven to help women feel comfortable and agile in the field.

Women's Interests



Get the best of NRA Women delivered to your inbox.