If you’re going to be at the 152nd NRA Annual Meetings & Exhibits this weekend, be sure to stop by the Beretta booth to check out its first-ever ladies training gear collection, which is designed to deliver improved garment fit with modern performance fabrics. The purpose of this new collection is to aid in durability for dynamic shooting competitions and rigorous outdoor physical training.
Designed with the female athlete in mind, Beretta says it has improved the seam work and elasticity to showcase the female form without sacrificing technical details. The strategic cross-over appeal with signature colorways and fabric treatments can blend to be ideal for outdoor ranges, early field hunts or weekend casual wear.
This new collection includes pants, shirts, T-shirts, jackets, sweaters and vests, including the Hook Riptech Pant, Visele Tech Legging, Suojella Fleece, and EVAD Button-Down Shirt.
“I’m very excited for this launch pad collection focused on women for Beretta. After several years of studied focus groups, analyzing end-user surveys from multiple outdoor markets, and intense fabric sourcing, we came to this breakthrough,” said Patrick Mocorro, senior manager Clothing Accessories Division & eCommerce. “Our goal is to celebrate and enhance the female form without compromising technical details, design and fit, or end-use applications. The Training Gear capsule is the first part of our larger plan to bring technical performance clothing to the growing female market in the coming months and years.”
The Hook Riptech Pant consists of a 2-way stretch, durable rip tech fabric with an articulated knee with a kneepad slot and flat cargo pockets on the leg with additional compartments throughout the design, including a hidden lipstick/ChapStick holder within the hand pockets. With an internal flex elastic within the waistband to aid in fitting, a standard tactical belt is compatible with lowered reinforced belt loops.
Made in Italy, the Visele Tech Legging is made of Lycra super-enhanced durable synthetic fabric with a 4-way stretch for increased mobility, side panel mesh pockets, and a high waist for added support.
The Suojella Fleece Jacket features a lightweight, 4-way stretch grid fleece fabric that ensures optimal thermoregulation, breathability and quick drying while you are on the go. With an elasticated bottom and back yoke ventilation, the fleece can be used as a thermal layer in combination with an outer shell.
The EVAD Button-Down Shirt has been treated with UPF 50 and an anti-odor and insect-repellent treatment for long-lasting comfort and protection. Featuring a caped back mesh paneling and front and underarm mesh inserts, this button-down shirt features a hidden button-down collar, roll-up sleeves with button closure, a front loop for glasses, and a microfiber glasses cleaning cloth on the inner bottom left hem.
The Ladies Training Collection retails between $39-$199 and is available in sizes XS to XXL. This new gear collection will be available for purchase at this week’s 2023 NRA Annual Meeting and Exhibits in Indianapolis, and will go live on Beretta.com starting on May 1, 2023.