Smith & Wesson’s GUNSMARTS: Welcoming New Women Gun Owners

The gun industry giant is offering free training materials and cool sweepstakes.

by posted on August 19, 2020
Smith Wesson Gunsmarts Firearm Training

Many years ago, Smith & Wesson launched an advertisement that spoke loudly to women: “I hike alone, I bike alone, I climb alone. But with my Smith & Wesson, I’m never alone.” Turns out that was much more than a marketing pitch—it was a manifesto. Whether your first gun purchase is a pistol, revolver or rifle, S&W’s new GUNSMARTS program ensures that you won’t have to walk your path to personal security alone.

SMITH & WESSON GUNSMARTS starts with free gun-safety and gun handling resources. S&W has created a new video series hosted on YouTube that covers a comprehensive set of topics that address a new gun owner’s most important questions. The experts at Smith & Wesson created these lively, inviting videos to be simple and informative, welcoming newbies into American gun culture.

“As an industry leader, it’s our responsibility to help educate and inform those who have recently purchased their first firearm and help them become confident, responsible members of the firearms community. As such, we’ve developed SMITH & WESSON GUNSMARTS,” said Smith & Wesson Vice President of Marketing Kyle Tengwall. “We hope that new and seasoned gun owners leverage this information to help them become confident and responsible members of the firearms community.”

Of course, it doesn’t end there. Smith & Wesson will host a series of sweepstakes starting in September and running through October. The planned prize packages include guns, ammo, accessories and more from your favorite (or soon-to-be favorite) brands. Beginning September 1, there are three prize packages on offer: a “Concealed Carry” package, which will include a Smith & Wesson Model 340 PD and accessories; a “Home Protection” package, which will include an M&P9 M2.0 Compact 4” and accessories; and a “Range Package,” which will include an M&P15 Sport II – M-LOK.

Learn more about SMITH & WESSON GUNSMARTS here.

 

 

Latest

Ruger Lcp Max Safety Left
Ruger Lcp Max Safety Left

New Guns 2025: Ruger LCP MAX with Manual Safety

Two models are offered with a left-side safety; one model also comes with a magazine disconnect and loaded chamber indicator.

Women for Gun Rights to Host “Rally for the 2A” on Capitol Grounds 

The even takes place June 22, 2025 at 3 p.m. on the southeast lawn of the U.S. Capitol, and is expected to draw supporters from across the country.

Lead by Example: Mentoring Friends and Family About Firearms

Here's how to help the women in your friends and family circle on their journey to understanding firearms.

Be the First Woman to Star in Leupold’s “Project Hunt”

Here's your chance to be the star of a professionally produced hunting video.

Matriarchs of the Mountains: The Next Generation

The women of the Northwest have been passing the torch to the next generation for more than 150 years.

Team ZeroTech’s Ashley Krenek Takes Gold at 2025 World Speed Shooting Championship

Krenek shot Limited Optics C class and Rimfire Pistol Open B Class, placing first in both divisions using the ZeroTech H.A.L.O Enclosed Aspherical Reflex Sight on her Ruger Mark IV Lite.

Women's Interests



Get the best of NRA Women delivered to your inbox.